Wordcamp 2007 Notes: Day 1: Podcasting and podPress by Dan Kuykendall (podcasting luminary)

WHAT IS IT?: Dan Kuykendall speaks about his WordPress plugin podPress
HOW DOES IT HELP MY BUSINESS: If you podcast, podPress can be an additional tool to help you handle your podcast files and other media files on your blog.
It’s 9:57am. It’s a full hall at the Swedish American Hall here in San Francisco.
Matt is just [...]

Community Strategy Tip: Mass ‘personal’ welcome emails on Meetup.com

WHAT IS IT? Meetup.com uses mass ‘personalized’ emails to welcome new people to meetup.com groups.
WHAT DOES IT MEAN TO MY BUSINESS? The more personal the ‘welcome’ to your community, the better. If you are the founder of a small startup community, the welcome should come directly from you. If you are a large company, then [...]

Wikipatterns.com: A place to start your wiki program

WHAT IS IT?: Wikipatterns.com. How to set up initial content. How to encourage people to contribute. How to deal with disruptive elements.
WHAT DOES IT MEAN TO MY BUSINESS?: Get a head start with tried and true practices and theories on wikis in the business world put together by wiki evangelist Stewart Mader of Atlassian (the [...]

WordCamp 2007 is this weekend!

WHAT IS IT?: WordCamp 2007 - the 2nd annual global WordPress convention right here in San Francisco.
PRO: Good people. Knowledge sharing. Only $25 for what others would charge hundreds.
CON: None.
THE BOTTOM LINE (Taken from their site): “To get WordPress users together, learn from each other, figure out the future of publishing on the web, [...]

What is your company’s strategic Online Community Plan?

WHAT IS IT?: A online community plan.
WHAT DOES IT MEAN TO MY BUSINESS? A online community plan is as important as sales goals or a marketing plan for your company. Too often, companies rely on technology to build an online community for them. It does not. Build it and they will not come.
PROS: Establishes the [...]

Windows Live Writer: Write blog posts offline

WHAT IS IT?: Windows Live Writer is a new tool from Microsoft that allows you to write blog posts offline using a simple tool.
WHAT DOES IT MEAN TO MY BUSINESS?: Make blog writing easier and more efficient for you and your business.
PROS:

Write your blog posts offline.
I like how you don’t have to write blog [...]

It’s time to get your ‘widget’ on!

WHAT IS IT?: A widget. A widget is a small programs that can be placed on any web page. They are often used to keep users updated with information. Examples of widgets include weather guides, stock lists, flight trackers, calendars, and search boxes for various websites.

WHAT DOES IT MEAN TO MY BUSINESS: Widgets are quickly [...]

Read this about the impact of Gen Y employees to your business if you dare

WHAT IS IT?: Generation Y has very different needs in the work place.

WHAT DOES IT MEAN TO MY BUSINESS?: Depending upon your business staffing needs, recognize that the work environment you want can be different from the one you have today. If your business needs Gen Y (and even Gen X) employees then you’re going [...]

Play nice. Share your brand with others.

WHAT IS IT?: Ben Edwards talks about how you no longer own your brand in our Web 2.0 age.
WHAT DOES IT MEAN TO MY BUSINESS?: Ben is right. Get over it. You don’t own your brand any more. Let it go and it will come back. Resist and the audience may not be able [...]

The dark side of YouTube Contests for your business

WHAT IS IT?: More and more businesses are using YouTube in the form of contests and video distribution to generate marketing awareness. From big names to no names, YouTube appears to democratize marketing with low budget, world wide distribution.
WHAT DOES IT MEAN TO MY BUSINESS?: Done right, YouTube can be used as a powerful [...]

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